What is Mobile Marketing?

Mobile Marketing refers to using the mobile phone channel for brand-building, such as activities that raise awareness of a brand in the mobile consumers’ minds. (ABI Research)

SMS (most commonly used) and stands for short message service. SMS is also often referred to as texting

MMS is an upgraded version of SMS, which involves Multimedia clips -  pictures, video, and audio

Mobile Web is browser based internet services on you mobile phone

Proximity Marketing is localized marketing content associated with a particular area

QR is Quick Response marketing which utilizes scanning a barcode to link to content

Text CMP to 41513 for more info

“It’s Always within an arms reach…”

Opt-In SMS

Opt-In refers to permission based marketing.

When you place a “call to action” in media, you are asking the members of your audience to pull out their phones, respond to your offer (Opt-In) and receive benefits of your offer.

Integrate your Opt-In call to action in any  media channel.

Common Misconceptions

“I would not want to receive spam on my phone..”

“Mobile text messaging .. well, that’s just for teenagers, I’m not going to receive any value you from it..”

“It’s too expensive, and too complicated for me to utilize.  Only big companies can use this method..”

Mobile Marketing done properly…

is not spam.

is not just for teenagers.

is not complicated, expensive and only for big companies.

Click “Ready for a Demo?” on left hand side to see how our Mobile Marketing System works.